Level of management – Organizational strategies are formulated at the corporate, divisional and functional levels-In large organization, strategies are formulated at the corporate, divisional and functional levels.
Corporate strategies are formulated by top managers, such strategy includes the determination of plan for expansion and growth, vertical and horizontal integration, diversification, take over and merger, new investment and divestment area, research and development project etc.
These corporate wide strategy needs to be operationalized by divisional and functional strategy regarding product life, production volume, quality ranges, prices, product promotion, market penetration, purchasing sources, personnel development and like Strategy cannot be a substitute for sound and alert responsible management at any of the three levels.
Level of management –Organizational strategies are formulated at the corporate, divisional and functional levels-In large organization, strategies are formulated at the corporate, divisional and functional levels. Corporate strategies are formulated by the top managers. Such strategies include the determination of the plans for expansion and growth, vertical and horizontal integration, diversification, take overs and mergers, new investment and divestment areas, R & D projects, and so on.
These corporate wide strategies need to be operationalized by divisional and functional strategies regarding product lines, production volumes, quality ranges, prices, product promotion, market penetration, purchasing sources, personnel development and like. Strategy cannot be substitute for sound, alert and responsible management at any of the three levels.
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